My Iowa LakesLive ChatGive to Iowa Lakes

Sales & Marketing Management Program Curriculum

Click on the course numbers to view the catalog course descriptions. Courses listed in parentheses are suggested courses to meet that requirement.

Core Requirement
Concentration Area Requirement
General Education Requirement

Freshman Fall Semester
BUS-161 Human Relations 3
BUS-175 Business Seminar I 1
MKT-140 Principles of Selling 3
MKT-142 Consumer Behavior 3
MKT-155 Visual Merchandising 4
MKT-938 On-The-Job Training 2
MKT-290 Professionalism I: DEX/DECA 1
  Total Credits -Fall Freshman 17

Freshman Spring Semester
ACC-111 Intro to Accounting 3
MGT-101 Principles of Management 4
MKT-110 Principles of Marketing 3
MKT-150 Principles of Advertising 3
ENG-105 Composition I 3
MKT-291 Professionalism II: DEX/DECA 1
  Total Credits -Spring Freshman 16

Summer Semester
BUS-932 Practicum 5
  Total Credits - Summer 5

Sophomore Fall Semester
CSC-110 Business/Computers (Intro to Computers) 3
MAT-110 Math (Math for Liberal Arts) 3
SPC-101 Fundamentals of Oral Communication 3
MKT-292 Professionalism III: DEX/DECA 0
MKT-162 Retail Merchandising 3
  Elective (Approved course from subject area BUS, MGT, MKT or BCA) 3
  Total Credits - Fall Sophomore 15

Sophomore Spring Semester
BIO-105 Science (Introductory Biology) 4
ECN-120 Social Science (Principles of Macroeconomics) 3
PHI-105 Humanities (Intro to Ethics) 3
POL-111 Social Science (American National Government) 3
MKT-293 Professionalism IV: DEX/DECA 0
  Elective (Approved course from subject area BUS, MGT, MKT or BCA) 3
  Total Credits -Spring Sophomore 16

Questions or comments? Please email us at or call 712-362-2604 or 800-521-5054.
Copyright © 1996 - 2017 by Iowa Lakes Community College. All rights reserved.